The positive footprint on society has been at the core of Diamantis Masoutis SA's business for many years, through the implementation of initiatives related to social support and assistance to people with limited opportunities. Striving to become part of the change it wants to see in the world, the company embraces those who have given their whole lives by offering to society and the family. People of the third age, “grandfather” and “grandmother” were the protagonists of Diamantis Masoutis campaign, highlighting for the 2nd year in a row the value of the family and representing the tradition, values, ethos, concepts with which the company is inextricably linked.

In this context and in collaboration with the Civil Non-Profit Company Emfasis, Diamantis Masoutis takes a step forward and actively supports the program “Together here for the 3rd age: My life on a plate”. The quality of Masoutis products meets the social action of Emfasis Non-Profit, highlighting the importance of a well-cooked Greek food in the lives of all of us, through 6 different stories starring elderly people that take place in 6 cities in Greece (Thessaloniki, Athens, Larissa, Corfu, Igoumenitsa, Giannena). Through the program, the functionality, self-esteem and sense of usefulness of the elderly are strengthened, while preserving the traditional recipes and the memories that awaken in all.

The program “Together here for age 3: My life on a plate.” is part of a comprehensive CSR action program of Diamantis Masoutis, with a positive impact on society, transmitting a strong message of awareness, solidarity and support.

Source: capital.gr